One click shopping of your brand's products
Boost visibility, conversion and online revenue.
Learn moreOnline recipes in your shopping basket with only one click
Every day consumers have to decide what to eat. Increasingly, cooking inspiration is found online. Both in foodblog recipes and on brand websites. Thousands of recipes, and even more ingredients. 70% of the recipe traffic within the Netherlands is already utilising our technology: with only one click, all ingredients find their way into the online shopping basket. Your brand can be part of this journey.
brand.comsupermarket.com
Pumpkin salad
Ingredients
Choose your supermarket
Shopping basket
5 Products
- Preferred Partnership -
Give your brand priority in online shopping baskets
The Food Influencers that we collaborate with have millions of visitors that are searching for recipes. We translate the ingredients in these recipes to a shopping list. As Preferred Partner your brand will receive priority in this ingredient selection. In this way, your products automatically end up in the shopping basket. Would you like to address your target market at the most relevant moment in their consumer journey?
influencer.com
Vegetable stir fry
Ingredients
Choose your supermarket
- Branded Ingredient Recommendations -
Influencer endorsement: Your brand recommended in ingredient lists
As an extension of the Preferred Partnership we offer brands the opportunity to be explicitly stated in the ingredient list of the food blog recipe. Target group: the offline shoppers. Picture consumers strolling down the supermarket aisles with their recipe for tonight's dinner visible on their smartphone. Every ingredient they need is right there, endorsed by the recipe author, who recommends your brand as the perfect choice for this delicious dish. Right authority, right ingredient, right moment: this service is contextual advertising at its best.
influencer.com
Pumpkin salad
Ingredients
Choose your supermarket
- Branded Ingredient Alternatives -
Suggest alternatives for ingredients
Even if your product isn't the exact ingredient called for in a recipe, it can be a fantastic alternative! We provide an opportunity to feature your product as a recommended substitute ingredient in the recipe. Moreover, when the user is ready to shop, we highlight your product as an alternative in their shopping cart. Finally, a way to ensure your brand's alternative product ends up in the consumer's shopping cart.
influencer.com
Pasta bolognese
Ingredients
Choose your supermarket
We collaborate with the following Food Influencers
- Recipe to Basket -
Add conversion to the recipe pages on your website
Do you know if your current website traffic converts to sales? Simply add our supermarket order buttons to your website and ensure that your recipe pages are instantly convertable. Our convenient dashboard provides insights into the performance of all recipes.
dashboard.com
Your dashboard
Pageviews
Filled baskets
- Product to Basket -
Add supermarket order buttons to your product pages
Just like the Recipe to Basket function, add your product to an online shopping basket with only one click. In this way you enable conversion from your product web page. In addition, we check the availability of products and show possible alternatives.
brand.comsupermarket.com


